It’s a surreal experience.
It was a rainy Wednesday afternoon. I was doing the exact same thing I’ve been doing the past few months: sitting at my laptop, coffee in hand, coding and prepping for a meeting. Just this time, it’s the coffee shop on my college campus – Holy Cross, Worcester MA.
Woah, why was I there? Let’s do a recap.
I graduated from Holy Cross in 2015 with a BA in English and Economics. I was passionate about writing and marketing, but realistic so I worked in finance for a bit. After a brief detour, I got back to my roots though and decided to work in software and marketing. Through the years I found that what I loved even more than writing, was helping people and solving real problems. I found that my love for writing could combine with my love for tech in a beautiful partnership. That, through technology, I could help people around the state, nation, and world.
Starting a business has never been easier, but growing one has never been harder. This is a real problem I’ve seen over the years. As a result, I’ve made my mission through Blog Trackr to solve it.
Simply put, Worcester feels like home.
I’ve always been one to operate under two motivations: what my gut tells me, and what I feel the right thing is. There are some things you just can’t explain. Maybe it’s a bad business practice to make this call but it just feels right. We’ve gotten this far with luck, great people, and gut feelings and as the saying goes if it ain’t broke, don’t fix it.
I went to school in Worcester and always knew I wanted to come back in some capacity. I’ve been traveling back and forth as an alumnus to keep tabs on how things are at my alma mater and I must say it’s pretty darn cool. Holy Cross is doing some pretty great things; they’re creating an entrepreneurial community and empowering their students to do more. Daring them to do the impossible.
Worcester as a city is changing, and I know that more than anything else I want to be a part of it. I got the chance to visit the Worcester Clean Tech Incubator to see the spaces they were providing for startups like us. I knew that if we had a shot at working out of there we needed to take it. When you think of startups you will think of Silicon Valley, or maybe Boston as it shifts towards being a player in the tech world. The thing is, I don’t care about all that. I care about building something that will make a difference and work. We want to reach people all over the nation and even the world. At a base level, our goal is to help businesses grow and being in Worcester cements that.
Our big shot
Back to Wednesday though.
The Worcester Chamber of Commerce was running an event where 14 businesses (of 26 applicants) were competing for a year of office space at the Clean Tech Incubator, a mentorship partner, membership in the Venture Forum (Worcester’s entrepreneur association), and membership in the Worcester Chamber of Commerce.
I was on hand demo-ing our revamped software platform while painting a vision of what we are trying to accomplish and why it has to start in Worcester. It was an indescribable thrill. Seeing the faces of people light up during the demo as they toured the software made those hard months of work from the team truly worth it. At the end of the night, we were announced among the winners and it is great joy that I announce we’re going to be officially based in Worcester
For the next year we’ll be continuing our mission of helping small businesses grow and automate their content strategy, and we’ll be doing it from the heart of Massachusetts. I want to extend a sincere thank you to our team, our advisors, and our early adopters and users.
We couldn’t have done this without your help, let’s do some big things this year and grow together.